From the music of Bob Marley and the Bond novels of Ian Fleming to the record-breaking exploits of Usain Bolt, the island of Jamaica has produced some of the most defining cultural and sporting icons of our time. Start off your morning with a breakfast of saltfish and ackee, spend the day sunbathing on stunning beaches and swimming in sapphire seas, then dance into the night to the sounds of intoxicating soca. This is the real Caribbean, where a unique and effervescent culture sits beside magnificent natural beauty and a compellingly carefree yet feisty spirit.
Hit the beautiful white sand beaches on the north coast, visit coffee plantations, explore thick rainforest, swim in the astonishing Dunn’s River Falls and explore the verdant peaks of the Blue Mountains. Golf courses are blessed with stunning ocean views, the Appleton Estate lets you sample Jamaican rums and sugar cane juice, and the island’s delectable cuisine will tempt your taste buds with exquisite smoked marlin, scorching jerk chicken, fresh lobster and the most succulent shrimp, best enjoyed dining al fresco by the edge of the beautiful Caribbean Sea.
In energetic Ocho Rios you can swim with dolphins, take an aerial rainforest canopy ride, bobsled down Mystic Mountain or kayak through the 300-acre hidden paradise of the White River Valley. The more bohemian Negril will treat you to Jamaica’s finest beach, quirky boutique hotels and spectacularly daring displays from the local cliff divers. Head east to Port Antonio and you’ll discover an altogether slower pace of life, a region of beautiful, unspoilt scenery that has somehow remained off the beaten tourist track. Sleepy fishing villages and friendly, laid back locals take you back to a time before tourism this is the place to relax, explore and discover the real Jamaica.